000			01430nam a22002297a 4500
008			200121200121b ||||| |||| 00| 0 mon d
020			_a0131230239
035			_a315
040			_cШинэ Монгол Технологийн Дээд Сургууль
041			_aeng
082			_a658 _bJ-20
100			_aJakki Mohr | Sanjit Sengupta | Stanley Slater
245		0	_aMarketing of High-Technology Products and Innovations
250			_a2
260			_aUSA _bPhoenix Color Corp _c2005
300			_a450 _cB5
500			_aБайсан ном
505			_tIntroduction to High Technology Strategy and Corporate Culture in High-Tech Firms Relationship Marketing: Partnerships and Alliances Market Orientation and R&D-Marketing Interaction in High-Technology Firms Marketing Research in High-Tech Markets Understanding High-Tech Customers Product Development and Management Issues in High-Tech Markets Distribution Channels and Supply Chain Management in High-Tech Markets Pricing Considerations in High-Tech Markets Advertising and Promotion in High-Tech Markets: Tools to Build and Maintain Customer Relationships E-Business, E-Commerce, and the Internet Realizing the Promise of Technology: Societal, Ethical, and Regulatory Considerations
653			_aMarketing of High-Technology Products and Innovations Marketing of High-Technology Jakki Mohr Sanjit Sengupta Stanley Slater
700			_a0
942			_2ddc _cBK
999			_c267 _d267