Jakki Mohr | Sanjit Sengupta | Stanley Slater
Marketing of High-Technology Products and Innovations - 2 - USA Phoenix Color Corp 2005 - 450 B5
Байсан ном
Introduction to High Technology Strategy and Corporate Culture in High-Tech Firms Relationship Marketing: Partnerships and Alliances Market Orientation and R&D-Marketing Interaction in High-Technology Firms Marketing Research in High-Tech Markets Understanding High-Tech Customers Product Development and Management Issues in High-Tech Markets Distribution Channels and Supply Chain Management in High-Tech Markets Pricing Considerations in High-Tech Markets Advertising and Promotion in High-Tech Markets: Tools to Build and Maintain Customer Relationships E-Business, E-Commerce, and the Internet Realizing the Promise of Technology: Societal, Ethical, and Regulatory Considerations
0131230239
Marketing of High-Technology Products and Innovations Marketing of High-Technology Jakki Mohr Sanjit Sengupta Stanley Slater
658 / J-20
Marketing of High-Technology Products and Innovations - 2 - USA Phoenix Color Corp 2005 - 450 B5
Байсан ном
Introduction to High Technology Strategy and Corporate Culture in High-Tech Firms Relationship Marketing: Partnerships and Alliances Market Orientation and R&D-Marketing Interaction in High-Technology Firms Marketing Research in High-Tech Markets Understanding High-Tech Customers Product Development and Management Issues in High-Tech Markets Distribution Channels and Supply Chain Management in High-Tech Markets Pricing Considerations in High-Tech Markets Advertising and Promotion in High-Tech Markets: Tools to Build and Maintain Customer Relationships E-Business, E-Commerce, and the Internet Realizing the Promise of Technology: Societal, Ethical, and Regulatory Considerations
0131230239
Marketing of High-Technology Products and Innovations Marketing of High-Technology Jakki Mohr Sanjit Sengupta Stanley Slater
658 / J-20