The Moment of Clarity
By: Christian Madsbjerg
Contributor(s): Mikkel B. Rasmussen
Material type: TextSeries: 0Publisher: USA Harvard Business Review 2014Description: 214 165x240ISBN: 9781422191903Subject(s): .Christian Madsbjerg Mikkel B. Rasmussen The Moment of Clarity Using the Human Sciences to Solve Your Toughest Business ProblemsDDC classification: 658Item type | Current location | Call number | Status | Date due | Barcode |
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Books | ШМТДС НОМЫН САН Уншлагын танхим | 658M-15 (Browse shelf) | Available | 0103002688 | |
Books | ШМТДС НОМЫН САН Уншлагын танхим | 658M-15 (Browse shelf) | Available | 0103002689 |
Traditional problem-solving methods taught in business schools serve us well for some of the everyday challenges of business, but they tend to be ineffective with problems involving a high degree of uncertainty. Why? Because, more often than not, these tools are based on a flawed model of human behavior. And that flawed model is the invisible scaffolding that supports our surveys, our focus groups, our R&D, and much of our long-term strategic planning.
Getting People Wrong Getting People Right
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